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Has BMW diluted the M brand?

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Norrie View Drop Down
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    Posted: 14 Mar 2019 at 8:39am
When I see a M badge on a BMW I think to myself thats a M Power car? We also know some people for their own reasons buy aftermarket badges an stick them on anything, but lets ignore that for a moment.

The some years ago BMW introduced the M Sport package, a few different bits and pieces and different suspension? I had one E92 335D.

Last Saturday was the launch of the new Z4, so I was looking at the M 40i, so what is it?

M Power? - No Sir it's M Performance, not M power and not M Sport ( well it has a few bits)
40 i - 4 litre injection right? - No Sir its a 3.0 litre

Just seems to me BMW will stick some kind of M logo on anything, seem as shame?

Oh if you want one its 49,050 on the road

Edited by Norrie - 14 Mar 2019 at 8:41am
Norman Burnham Alpina E65 B7
E39 523i Saloon
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Mike Fishwick View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Mike Fishwick Quote  Post ReplyReply Direct Link To This Post Posted: 14 Mar 2019 at 8:46am
Never underestimate the power of the M badge - and never mind what it is attached to . . .  I am sure that if BMW manufactured trash cans adorned with an M badge at a higher price, people would buy them!  
A Z3 is not just for Christmas - it's for life!
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