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Howard
Club Member Joined: 08 Mar 2013 Location: Huddersfield Status: Offline Points: 538 |
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Posted: 01 Apr 2014 at 1:27pm |
BMW
United Kingdom Corporate Communications BMW Group Company Postal Address BMW (UK) Ltd. Ellesfield Avenue Bracknell Berks RG12 8TA Telephone 01344 480320 Fax 01344 480306 Internet www.bmw.co.uk BMW looks set to change the face of motoring with the introduction of a patented artificial G-force technology. BMW’s new Force Injection Booster simulates the effects of spirited driving, even when commuting at slower speeds, to create a thrilling ride. When activated at speeds under 20mph, the Force Injection Booster (FIB) works by extracting kinetic energy from the car’s engine and converting it into positive g-forces. These are then channeled directly at the driver and passengers through the air conditioning vents, while a mild electric current is delivered through the front seats, to simulate the same exhilarating feeling of driving at high speed*. This technology comes complete with the BMW AirNet®, the latest in hair protection technology, to ensure that occupant’s don’t have to compromise between personal style and driving performance. Professor Mika Notbetrü, Head of BMW Innovation, describes FIB technology as “Mindblowingly unbelievable”. The Force Injection Booster will be available across the BMW range from 1 April, 2014. For more information on this optional feature please call 0800 093 6161 or email mika.notbetru@bmw.com. *Face alteration is not permanent Ends Media Information EMBARGOED: 1 April, 2014 BMW Force Injection Booster – Driving slow never felt so fast. Experience the exhilaration of the Autobahn on the school run. Too late to call you an April Fool - but not a bad one? |
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1988 635csi,
2002 E39 525i, 2001 E38 740i 2003 E39 525i motorsport |
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thepits
Forum Member Joined: 13 Feb 2013 Location: 4th dimension Status: Offline Points: 297 |
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